17 Best WordPress Landing Page Themes & Templates for 2022 (Free + Paid)

Are you here to find the best WordPress landing page themes? Or Wondering which WordPress theme to use for your website landing page? Then read this article to discover the best WordPress landing page themes.

In simple language, a landing page is a one-page website where visitors arrive after clicking an ad or any other links. They are designed to guide your website visitors to take the required action on the website. Overall, the landing page gives an initial glimpse of what your website or product is all about.

In this article, we’ve compiled the best WordPress landing page themes for your website. Some of them are freemiums with both free and premium plans, whereas some are only available in premium versions. Depending on your website’s requirement, you can install any landing page theme, customize it, and build a great landing page for your business.

What is a Landing page, and why do you need a Landing page?

The landing page is the first page you land on after clicking a link, email, ad, or any other location. They are also known as the destination page. The landing page is also considered as the next step to convert site visitors into customers.

A landing page is a perfect place for showing your products and services. Also, the landing page encourages the visitors to take specific actions like fill up forms, buy a product, registering, and a lot more. Usually, a landing page is also known as a conversion page since it converts the visitors to members, subscribers,s or customers.

One of the benefits of using the landing page is supporting your business goals, such as reaching a new market place, promoting products, getting new customers or members, and many more. All these factors play an essential role in growing your business. Moreover, a well-optimized landing page will drive organic traffic to your site.

17 Best WordPress Landing Page Themes

WordPress has plenty of free and premium versions of the landing page themes, where you don’t need to deal with technical skills and coding. There are many ways to create a landing page, but using a WordPress landing page theme is the best option.

Below are some most popular free and premium WordPress landing page themes that you can use for your website.

1. Divi 

Divi is one of the most popular themes on the market today that offers quality designs to create any website landing page. It is a versatile landing page theme that offers tons of layouts and templates and many child themes. In short, a child theme is the modification of the existing theme with its function, design, and styles. 

With Divi, you’ll also get a visual drag-and-drop Divi page builder that has everything you’ll need to create a website. Moreover, it comes with 20 pre-made layouts with templates for the contact page, portfolio, membership page, etc. Also, you can adjust fonts, colors, size, space, and add custom CSS.

Features of Divi:

• It supports WYSIWYG (what you see is what you get) visual editor for creating custom pages.
• It consists of design elements like testimonials, calls to action, countdown timers, pricing tables, and more.
• Divi gives the option to customize the footer using 8-footer column layouts.
• You can customize the background by adding colors, images, videos, and full control over the column background.

Pricing – Divi is a premium theme. Its price ranges from $89/year, and if you want to purchase a lifetime access plan, it costs around $249.

2. Astra

Astra is a lightweight and the most popular free WordPress landing page theme. It is a fully customizable and flexible theme suitable for personal portfolios, businesses, and WooCommerce sites. With the Astra theme, you can create a custom landing page with drag and drop page builders.

This theme comes with several layouts and ready-made website templates. You can easily install the Astra theme from the WordPress dashboard and import the ready-made templates to create a landing page. It also works with page builders like Beaver Builder, Elementor, SiteOrigin, etc. The live customizer function lets you see the changes in the live preview without reloading the page.

Features of Astra:

• Beginner’s friendly and easy to use.
• It is a mobile-friendly and responsive theme.
• With built-in SEO features, this theme ranks your site higher in the google search engine.
• Astra is integrated with the WooCommerce plugin to set up an online store easily.

Pricing – Astra theme comes in a free and premium version. The premium version ranges from $49/year with more advanced and powerful features than the free version. 

3. Zakra

Zakra is a multipurpose landing page theme that can be a great choice to build beautiful and professional sites. It comes with many free starter sites (10+ and more in the future) suitable for all types of websites. This theme is ideal for personal blogs, portfolios, eCommerce stores, business websites, and many more.

Similarly, Zakra works well with various page builders such as Elementor, Gutenberg, Divi Builder, SiteOrigin, etc., so that you can create your custom layouts. Besides that, this theme is fully responsive, SEO-friendly, and cross-browser compatible. It is also compatible with popular WordPress plugins like WooCommerce, Everest Forms, Yoast SEO, etc. Along with the color and typography options, you will get 7+ widget areas and custom widgets.

Features of Zakra

• Zakra is compatible with the Gutenberg editor, making it easier to customize using the default block editor of WordPress.
• It supports GDPR (General data protection regulation) compliant.
• It has plenty of space to add sections for your services, logos, team members,
• testimonials, and more.
• You can easily change fonts, colors, add background images, and more.

Pricing – Zakra comes in both free and premium versions. Premium pricing starts from $69- $299 annually. 

4. Landkit

Landkit is a flexible landing page theme for modern website designs. It is best for startups who are looking to create custom websites with WordPress. Besides easy to use, it also has a fast loading speed. Landkit also gives goosebumps on the mobile view with its mobile responsive features.

Similarly, it has an attractive design and layout for the homepage with 17-built in homepage demos. To give a more professional look for your website, it has different header choices and menu options. It comes with a  Hybrid Composer page builder to allow easy customization with 70 different elements and 12 header styles.

Features of Landkit:

• It supports masonry and grid styles building structures to give the portfolio a fantastic look.
• It is integrated with the WooCommerce plugin for creating an online store.
• With pre-built website designs and demo sites, it is a highly customizable theme.
• It comes with multiple header position (static top, fixed top, fixed left) and footer options.

Pricing – Landkit is a premium theme with a price starting from $49 in a regular license package.

5. Kadence

Kadence is a lightweight and fully responsive WordPress theme. If you looking for the best and easy to use free WordPress theme, then Kadence will be the best option. This theme is suitable for any types of blog including business, corporate and eCommerce.

It is updated regularly and used by over 100K+ active users. Moreover, it comes with 30+ different demos to make amazing website faster than ever. It is compatible with Elementor, Gutenberg, Beaver Builder, WooCommerce and many more. Download this theme today and make your amazing website today.

Features of Kadence:

• It comes with color and font options.
• Drag and drop header and footer builder.
• Multiple blog and single page layouts.
• Options for button including color and layout.
• It is a complete SEO optimized WordPress theme.
• It has CSS pre-loading, go to the top, breadcrumbs and many more.

Pricing – Kadence is a free theme and you can download it from WordPress.org. You can purchase the pro theme addon from their official website.

6. Appilo

Appilo is the app landing page template with creative and unique designs. The theme comes with well-organized different styles and layout that is easy to customize. It is best suitable for all applications and business sites looking for app landing pages, app store, app templates, etc.

The App landing page Appilo makes it easy to create unlimited structure, move any blocks and layouts, fix text, etc.  It includes 11+ demo landing page designs, with each design unique in itself. Also, Appilo comes with a minimal and clean design to give your business a professional look. Not to mention, it has well-detailed documents and dedicated support for beginners.

Features of Appilo:

• It has a responsive design and cross-browser compatibility that looks great on all devices.
• Appilo comes with a built-in Elementor Drag & Drop Page Builder for WordPress.
• It is compatible with all mobile devices and browsers, guaranteeing excellent performance at all times.
• It has a sticky menu when scrolling down the landing page.

Pricing – Appilo is a premium theme, and the price starts from $39 for a regular license.

7. Single App

Single App is a free WordPress mobile app landing page that comes with clean and stunning designs for mobile app landing pages. Besides that, it is best suited for creating websites for business, blogs, portfolios, and a lot more. Also, it comes with in-built SEO features and responsive to all types of devices.

Since Single App is a one-page parallax WordPress theme, it presents all the essential information on the homepage. By default, it has 5+ custom widgets: namely, TG Features widget, Call to Action widget, Featured Page widget, Testimonial widget, Image Showcase widget. The Single App theme is compatible with popular page builders to create a custom layout of your choice. Also, it provides full customer support from the theme authors.

Features of Single App:

• The built-in WordPress live customizer features let you customize and preview the theme and feel how the changes look like.
• Demo sites can be imported within a single click.
• It is compatible and responsive with most of the browsers.
• It gives multiple color and font choice options.

Pricing – SingleApp is a free WordPress landing page with no premium plans.

8. JustLanded

Just Landed is one of the powerful WordPress landing page themes, especially designed for online marketing. It comes with all the necessary building blocks required to sell the product online. This theme allows you to build a beautiful responsive landing page in a short period of time for your website.

With multiple widgetized areas it has full blog support. It also includes nested comments feature within it.. You can also use custom templates for sidebar left and right, full-page width, page banner, etc. For the navigation menu, it has a drop-down menu option and a sticky menu. The pre-designed and customizable landing page blocks help in making multiple landing pages easy.

Features of JustLanded:

• It has beautiful matching CTA(call-to-action) buttons, 500+ Google fonts, shortcuts, and many more.
• It allows creating multiple landing pages to give each product a unique look.
• JustLanded includes a screenshot gallery with lightbox, testimonials, payment icons, social media icons, etc.
• The theme comes with a newsletter sign-up form (integrates with AWeber, Mailchimp, etc.) and supports Contact Form 7.

Pricing – JustLanded is a premium landing page theme and pricing starts from $12 and ranges upto $999.

9. Inbound

Inbound is one of the stunning, powerful WordPress themes that lets you create unique landing pages for each product category. This theme is a conversion-focused landing page to reach the business goal. This theme is best known for its flexibility, easy, and customizable.

With a built-in drag-and-drop visual page builder, you can customize page design without any coding skills. Also, it has plenty of pre-made landing page templates mostly used for running SEO agency, selling e-books or apps. With a single click, you can add the demo to your site with preferred templates designs.

Features of Inbound:

• The theme is SEO optimized and mobile responsive theme that supports all the device and browser.
• It includes 30+ custom widgets for things like galleries, pricing tables, google maps, etc.
• There are no fixed layouts and column sizes. So you can create any custom design of your choice.
• For a single site, you can use multiple landing page designs.

Pricing – Inbound is a premium theme with a price starting from $29.

10. The Launcher

The Launcher is a popular WordPress landing page theme. It is also known as the free coming soon theme because it is designed to launch a coming soon, maintenance, or under construction landing page. This theme is perfect for business websites, agency websites, personal portfolio websites, and many more.

This theme is lightweight, which will load your site in the blink of eyes. By default, it comes with 3 awesome templates, and for more, you can customize and make your own. The launcher has a built-in subscription form so that visitors can subscribe to your site and get all the latest news of your site. Also, it is a responsive theme and looks great on all devices.

Feature of The Launcher:

• It supports autoresponder like Feedburner, Mailchimp, GetResponse, and others.
• The theme is secure, fast loading speed, compatible with the WooCommerce plugin.
• It is SEO friendly theme so that your site gets a higher rank in Google and other search engines.
• It supports a countdown timer for the coming soon page before the site launch.

Pricing – The Launcher is a free WordPress landing page theme.

11. Launchkit

Launchkit is a fully functional and great minimalist theme for creating an attractive landing page. It comes with all the necessary features and customization options to launch your products or services through a professional and beautiful looking website. This theme is perfect for any business or individuals, agencies, and personal blog.

With amazing real-world demo pages, you can start setting up the perfect landing page. It has a wide range of header and footer that suits on all pages. In total, there are 3 headers, 7 footers, and more than 30 customizable page builder elements. Since Launchkit is integrated with the visual composer plugin, it makes the customization easy. Moreover, it has 50 uniquely designed content blocks and tons of layout options.

Features of Launchkit:

• Launchkit supports custom logos, unlimited color schemes, a WPML plugin for translation, and many more.
• Each design block allows A/B testing.
• It is an SEO-friendly theme and provides good documentation.
• It is compatible with WooCommerce and form plugins like Gravity, Contact Form 7, etc.

Pricing – Launchkit is a premium theme and can be purchased for $49.

12. OnePress

OnePress is a single-page landing theme that offers fast loading and a clean layout for creating a professional look website. Being a single page theme, visitors can find almost all the information on the homepage. This theme is suitable for various industries, businesses, and digital agencies. Also, it is a highly flexible theme so that any part of it can be customized.

With stylish and content blocks, OnePress gives the section to display team members, products, services, blog, contact form, and many more. Moreover, you can also add links, gallery portfolios to showcase and provide tutorial videos of the product and service. Since it has built-in support for  WooCommerce, you can create a store and start selling products online.

Features of OnePress:

• It is a highly responsive and cross-browser compatible theme that looks great on all devices.
• The theme gives the options to add the latest news, pricing table, portfolios, etc.
• One-Press comes with a parallax effect that makes the page scrolling transition effect.
• It has 8-beautiful homepage sections that can be easily customized and imported.

Pricing – OnePress is available in both free and premium versions. The Premium addon starts from $59.

13. Neve

Neve is a clean and responsive WordPress template designed for building technology startup landing pages. It gives the best way to present the landing page and promote your startup software and mobile app website. The theme is well organized and documented and offers a user-friendly environment for developers.

With a wide range of customization options, this theme comes with multiple color choices, header, and layout designs. It is fully AMP optimized WordPress theme. With highly SEO optimized codes, you can easily rank your site in the top of search engine.

Features of Neve:

• It makes it easy to import demo data in a single click.
• On the top of the landing page, you can integrate the payment methods to take charge of the various services offered.
• Compatible with major and popular page builders.
• It has a powerful admin panel and provides an excellent user experience.

Pricing – Neve is a free theme and can be downloaded from WordPress.org.

14. OceanWP

OceanWP is a stunning and beautiful theme designed especially for business services and corporate firms. It’s mostly used by commercial, non-profit organizations, personal and portfolio websites, and photography. With an easily customizable feature, this theme gives allows making layout changes using layout editor and front-page builder on all types and quality of display screens.

Moreover, to give your website look modern, professional, and advanced, this theme uses page scroll and parallax technology. Not to mention it is also compatible with top WordPress themes and plugins like JetPack, Contact Form 7, Photo Gallery, WooCommerce, including WPML (WordPress Multilingual Plugin). OceanWP is cross-browser compatible, SEO Friendly, and retina-ready, which looks brilliant. You can also use the full-width slider or full-screen lightbox slideshow to showcase your work and images.

Features of Business Elite:

• This theme is trusted by over 700K users.
• This theme comes with premium addons to extend the functionality of the website.
• It comes with demo importer to import the demo site easily.
• Fastest WordPress theme that is compatible with Elementor, Beaver Builder, Divi and more.
• 5000+ five star rating show the users satisfaction.

Pricing – OceanWP is a free WordPress theme. It comes with premium addons to extend the functionality. You can buy from 37$ per year.

15. Leadinjection

Leadinjection is one of the professional landing themes designed for marketers, business owners, and other digital and social media marketing purposes. This theme comes with a clean and modern design with 6 pre-made layouts and templates. It is responsive, translation-ready, and has support for Contact Form7.

Once installed, you can use 200+ template blocks to create a layout and 35 sample sites to start quickly. These pre-made templates are perfect for Insurance, SEO Service, Online Course, Medical, and many more. Moreover, Leadinjection includes the leadmodel plugin that displays the pop-up window once visitors click on action buttons, links, images, or text. It can also be set at a designated amount of time or when the visitor is about to exit from the site.

Feature of Leadinjection:

• This theme is beginner-friendly and straightforward to use.
• It comes with a powerful admin panel that makes users customize the theme easily and faster, increasing the user-experience.
• The visual composer drag and drop page builder plugin lets you customize the layout and mix match the elements of your choice.
• The Mega Menu plugin makes the custom dropdown easy and lets you add any content in the dropdown, i.e., text, images, widgets, etc.

Pricing – Leadinjection is a premium theme with a price ranging from $39.

16. Engin

Engin is the perfect responsive and ready to use WordPress landing page theme. It is ideal for web professionals and business owners. Moreover, the Engin theme comes with interactive design tools and features that could build a professional look landing page.

Instead of using third-party plugins, Engin comes with a custom visual page builder, i.e., Hybrid Composer. Other features include an image, video, and slider background, full-page templates, parallax scrolling, and many others. It has plenty of demo sites for eCommerce and business websites. Moreover, it has good integration with WooCommerce for creating online stores.

Features of Engin:

• The theme has a fully customizable grid and masonry styles, mainly for portfolio sites.
• It has plenty of menu options for the navigation bar to navigate your page to other parts of the site.
• Engin converts the multi-page websites into single pages and vice-versa.
• It is mobile responsive and has a Google-friendly search engine optimization feature loaded.

Pricing – Engin is a premium theme with a price ranging from $49.

17. The Gem

The Gem is a powerful and modern multi-purpose WordPress landing page theme. It is user-friendly and a flexible theme loaded with amazing creative designs to give a unique and fantastic look. This theme is created for agencies, online stores, bloggers, and other business websites.

Moreover, the Gem is only the WordPress theme with 400+ ready to use templates and layouts. Besides that, there are 8 navigation settings available with 20 styles. Also, it has three sliders plugins to create a full-screen call to action: Slider Revolution, LayerSlider, and NivoSlider. Overall, it can help you build a high-performance website for any purpose in a quick time with no coding skills.

Features of The Gem:

• The Gem is a 100% GDPR(General Data Protection Regulation) ready landing page theme.
• It supports both multi-page and one-page website approaches.
• The theme has fancy page headings that can be customized with fonts, colors, images, etc.
• It has 40 designs, 150 demo pages, and flexible page layouts.

Pricing – The Gem is a premium landing page theme with a price ranging from $59.

What things to be considered when choosing a landing page theme?

Choosing a WordPress theme is not an easy task at all. There are several landing pages that look similar to each other, which creates confusion while choosing. All the landing page themes available are not equally created.

Some focus on price affordability with few features and customization options. Some landing page themes come with advanced options and many features and customization options in premium plans. So, the right landing page themes depend on your website requirement and the things you want to showcase on your landing page.

There are several things that need to be considered when choosing a landing page theme.

• Responsive: It needs to be responsive and fast loading speed because visitors stay on your website and only perform the action when your website speed is good and fast.
• Easy to Use: Themes you select should be easy to easy. If you choose a complex theme, it will be tough to customize.
• Reviews and Ratings: Check user’s reviews and ratings of the theme while selecting.

Other factors include clean minimal design, call to action, media uploads options such as images, videos, GIFs, animations, etc., color and font options, and many more. Make sure to choose the landing page theme developed by professional developers only.

Wrapping Up

With this, it’s a wrap!

In this article, we discussed a lot on the landing page, WordPress landing page themes, and its importance in today’s business world.  Since the landing page plays a crucial role in your website’s business growth, we’ve explained some of the best WordPress Landing Page Themes, which are free and premium.

However, depending on your website need you can select the best one for your site.

If you’re looking for a free theme you can go with Astra and Zakra themes. Astra is also one of the highest-rank WordPress landing page themes. Similarly, if you’re looking for an event management theme TheGem is the right choice. Besides that, for business service and corporate firms, OceanWP is the best one.

If you wish, you can tell us which one is your favorite and why in the comments below. Do we miss anything important, please? Please feel free to write in a comment below.

Also, please check our article on the most popular WordPress themes.

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