Are you looking for the best Facebook Pixel WordPress plugins for your website? Then, you’re in the right place.
Nowadays marketing online is extremely easier. One of the main reasons for that is the existence of top social media platforms like Facebook, Twitter, etc. You can now reach your target customers and sell your desired personalized products.
For example, if you want to do marketing via Facebook, then there’s Facebook Pixel to help you target the right audience. Now, if you have a WordPress site, then these Facebook Pixel plugins make the work a lot easier.
Hence, in this article, we’ll show you some of the best Facebook Pixel WordPress plugins that are currently available on the market.
It helps you to simply track and measure conversion rates on your website. The conversion can be any action like someone making a sale or someone subscribing to your email list. In this way, it makes it easy to understand how and why people are visiting your WordPress website.
With Facebook Pixel, you also have the chance to optimize the ads for conversions. In this, Facebook will automatically optimize your ads and makes them desirable for a larger number of individuals that are likely to make a conversion.
Similarly, it helps you create retargeting ads. Because it creates ads on Facebook and shows those ads to someone that has already interacted with your brand or visited your website.
For example, Let’s say SiteNerdy is running Facebook Ads on their product. So whenever someone visits the website and adds an item to the shopping cart. It will trigger the pixel and then send the information about the visitors to Facebook. After that when the visitors open their Facebook, they’ll see the ads related to the product that you have added to the cart.
Hence, Facebook Pixel is extremely necessary if you’d wish to build an audience and generate more conversions. Now let’s look at some of the best Facebook pixel plugins for WordPress.
Here we have listed 11 different Facebook Pixel WordPress plugins along with their descriptions, key features, and pricing. Explore each one to find the best one that suits your needs.
Do you want to connect your WordPress to Facebook for a better understanding of how users interact with your business? Then, Meta Pixel for WordPress is the official Facebook Pixel plugin for WordPress.
Basically, with this plugin, you can install a Facebook Pixel for each of your pages. And capture all the actions people take when they interact with your page.
Indeed, it can capture information from Leads, ViewContent, AddToCart, InitialCheckout, and Purchase events. Hence, it’ll help to optimize the target audience and delivery of your Facebook ads to grow your business outcomes.
You’ll be glad to know that it’s 100% free to use. You can directly get it from the WordPress.org directory. Or, alternatively, you can also install it right from your WordPress dashboard.
PixelYourSite is a popular Facebook Pixel plugin that allows you to implement a Facebook pixel on every page of your site with just a single click. It’ll automatically track all your important actions and send them to all your configured pixels (search, form submit, comments).
Furthermore, it allows you to insert Google Analytics and add a Pinterest tag which is useful for any user-oriented website. Also, the pro version allows you to implement the Google Ads Tag with Dynamic Retargeting support for WooCommerce.
You can get this plugin for free from the official WordPress plugin directory.
Meanwhile, you can also purchase the premium PixelYourSite to get further enhanced capability. Likewise, it also offers Bundle Deals at the following pricing schemes:
Insert Headers and Footers is a simple plugin that lets its users add codes to your website’s header and footer. You can insert codes like Google Analytics, custom CSS, Facebook Pixel, and more to your WordPress site header and footer.
The best part is that it’s the easiest way to insert the header and footer scripts without needing to edit your theme files. Hence, it makes a great plugin for inserting scripts without having to deal with dozens of different plugins.
It’s also a freemium plugin. You can get this plugin for free from the official WordPress plugin directory.
Meanwhile, you can upgrade to the premium version for further enhanced functionality. It’s available to you at the following pricing schemes:
Facebook for WooCommerce is the official plugin for connecting your WooCommerce site to Facebook. Using this plugin, you get to install the Facebook Pixel and then upload it to your online shop. With that, you can make a store on your Facebook page.
As a result, you get to easily run dynamic ads on Facebook about your store. And that’s also because it can track the results of your ads across multiple devices. Ultimately, you can find new customers, build relationships, and increase the sales rate with it.
Facebook for WooCommerce is a completely free plugin to use. So, you can go to the WordPress plugin and directly download it to install it on your WordPress website.
Header Footer Code Manager is another finest WordPress plugin that allows you to embed Facebook Pixel on your website. Precisely, it has a simple interface that makes it simple to add snippets to the header, footer, or above or below the content of your website.
Even more, it provides a shortcodes option. Using it, you easily manually place the Facebook Pixel on your WordPress website effortlessly in no time. Along with that, you can also label every snippet for quick and easy reference.
Besides, you can even add chat modules, Google conversion pixels, code snippets, and so much more. All through using one single plugin.
Header Footer Code Manager is available in both free and paid versions. You can directly get the free version of Header Footer Code Manager from the WordPress.org directory.
Meanwhile, the premium version is available to you at the following pricing schemes:
All of these plans include all premium features, automatic product updates, 24/7 support, and so much more.
Yet another great plugin for your online store with Facebook Pixel integration is Product Feed Pro for WooCommerce. This plugin generates WooCommerce product feeds for all your marketing channels including Facebook Remarketing.
On top of that, it also adds Facebook Pixel and Facebook Conversion API to your website. And make sure it matches the content of your Facebook catalog product feed.
Not to mention, it adds several Facebook Pixel events. And that’s including your products pages, category pages, search result pages, cart page, checkout pages, and more.
This is another freemium Facebook Pixel WordPress plugin. You can directly install the free version right from your WordPress dashboard.
Meanwhile, the premium version of this plugin costs you the following prices:
Both mentioned plans include an unlimited number of feeds, Google Analytics support, Shipping class support, and so many other sophisticated capabilities.
CTX Feed is one of the finest WooCommerce Product feed plugins that you can use for setting up the Facebook pixel. With CTX Feed, you can set up Facebook pixel tracking without any manual coding. You have the choice to enter the Pixel code (obtained from your Facebook Business Suite). Further, all you’ve to do is enable the pixel and your job is done.
Moreover, this plugin is a multipurpose feed plugin. This implies that you can quickly and easily create the most optimized and error-free feeds. To name a few, Google Shopping Product Feed, Google Merchant Feed, Facebook Catalog Feed, and so forth.
CTX Feed is available in both free and paid versions. Frankly speaking, the free version is enough for you to just add a Facebook pixel. And you can easily install the free version right from your WordPress dashboard.
However, you can upgrade to its premium version to utilize this plugin to its fullest capability. The premium is available to you at the following pricing schemes:
All the above-mentioned plans include all the pro features such as Dynamic Attribute, Smart Filter, Variations, and so forth. Also, it provides you with a 30-day money-back guarantee with no questions asked.
Pixel Cat is another best Facebook Pixel WordPress plugin which is formally known as Facebook Conversion Pixel. It allows you to easily add a Facebook Pixel to your site within a small time frame.
Using its time-delay setting, you can exclude bouncing visitors by firing a Facebook Pixel event after your visitor has spent some time on your site. Also, without having to write a single line of code you can easily set up Facebook pixel standard events.
You can get this plugin for free from the official WordPress plugin directory.
Meanwhile, it also has a premium version that’s available to you at the following pricing schemes:
All of the above-mentioned plans include features like Multiple Pixels, AMP Integration, Track Valuable User Info, and so much more.
WooCommerce Pixel Manager by SweetCode is one of the best Facebook Pixel WordPress plugins. The motive of this plugin is to track WooCommerce shop visitors. Then, collect valuable data for various benefits. It includes conversion optimization, dynamic remarketing, and reporting.
Additionally, this plugin integrates with Google Analytics and multiple Ads. Such as Google Ads, Facebook Ads Pixel, Twitter Ads, etc. That means you can collect dynamic audiences using Facebook Pixel and Facebook Remarketing Events for free.
WooCommerce Pixel Manager is a premium plugin. You can purchase it by choosing any one of the following plans:
All the above-mentioned plans include priority support, a 30-day money-back guarantee, and other premium capabilities.
All-in-one Google Analytics, Pixels, and Product Feed Manager is a multipurpose WordPress plugin available in the market. It enables you to easily integrate pixels for several platforms, including Facebook, Bing, Twitter, Pinterest, Snapchat, and TikTok. Simply paste the pixel ID into its eCommerce ads, and everything else is handled.
Also, it monitors the events by sending the information to your chosen pixels. For instance, you can track the checkout page, order confirmation page, etc. This way, you can learn more about your visitors’ activity.
In addition, you can automatically upload your product feed to Google Merchant Center. This will enable you to run effective Google Shopping campaigns for your WooCommerce products, hence increasing ROAS (Revenue on Ad Spends).
It’s also a freemium plugin. You can directly install the free version right from your WordPress dashboard.
Meanwhile, it also has a premium version available at the following pricing schemes:
Tag Manager is a WordPress plugin that allows you to insert code into your site. And that’s in the 3 areas of your site. They are in the header section, after the start of the body tag, and lastly in the footer above the ending body tag.
Moreover, you can use this plugin to add code/snippets for various services. Such as Google Tag Manager, Google Analytics, Google Adsense, etc. Also, you’re able to do that for Facebook Pixel to improve your marketing and sales.
Delightfully, this plugin is also 100% free to use. You can quickly install it right from your WordPress dashboard.
That’s about it. These are some lists of the best Facebook Pixel WordPress plugins for WordPress. We hope that you’ll agree with our list and it’s fruitful for you.
If you’d like us to recommend one, then we’d say PixelYourSite as our favorite Facebook Pixel plugin for WordPress. As it allows you to easily add a Facebook pixel to your site with just a single click.
Still, have any further queries about the best Facebook Pixel plugin for WordPress? Then, please leave a comment below. We’ll try to get back to you as soon as possible.