Best SEO Certifications

Do you want to know the best SEO certifications? Are you a marketer or site owner who wants to master SEO? If yes, then don’t go elsewhere.

Getting certified in SEO helps you boost your skill set. Moreover, it helps you grow your business online since SEO improves your site’s ranking on search engines.

So, it’s wise to complete a course from a popular training website to get an SEO certification. Delightfully, there are several online course sites that offer training on SEO with SEO certification.

Don’t know which one to go for? To ease you, here’s a list of the best SEO certifications to master SEO. So, go through them and start learning now!

What is SEO? Why is it Important?

SEO (Search Engine Optimization) is a set of rules for optimizing your website in search engines. Basically, following SEO practices improves your website rankings in the search results. As it increases your site’s visibility, your website will receive more traffic.

Search Engine Optimization
Search Engine Optimization

Moreover, SEO has 2 key goals. First, it helps you understand what your users are searching for online. Accordingly, you can create high-quality content to satisfy their intent. Second, it lets you create a site that SERPs (Search Engine Results Pages) can find, index, and understand its content.

These are the major reasons that justify why SEO is important:

  • The majority of users click on the top 5 articles that appear on their search engines. Your site must reach higher rankings with SEO to take advantage of this.
  • The higher the traffic on your website, the more revenue you’ll earn.
  • Good SEO practices also improve the user experience and usability of your site.
  • Getting more traffic to your store brings more sales than your competitors.
  • As your content tops the search engines, visitors will gain trust in your website.
  • With SEO, you can collect and analyze your site data to further improve the site.

To learn more about SEO in detail, here’s our full guide on what is SEO for beginners.

Hence, SEO is super important for a website online. So, are you wondering how you can learn it for your business? Let’s move to the next topic to find out about it!

What is SEO Certification? How is it Beneficial?

Before we dive into the main topic, let’s understand a bit about SEO certification and its benefits.

SEO certification is an award for individuals who successfully complete an SEO course. If you sign up for an SEO course, then you’ll receive training and skills to work with SEO.

SEO Certification
SEO Certification

Additionally, there are many ways to get SEO certification. You can follow an online course or attend a classroom-based course. 

The cost and requirements for becoming SEO-certified depend on the course provider. Usually, you get this course from education platforms, digital marketing agencies, or other SEO-related businesses.

Moreover, such courses become a handful for those who want to start a career as SEO specialists. Since it’s difficult to find a university degree in SEO.

Overall, it offers the following benefits:

  • With an SEO certification, you can show off your skills.
  • Add it to your resume/CV and highlight your SEO skills for job opportunities
  • You’ll get exposed to the essential techniques for better page rankings.
  • Lets you carry out effective marketing campaigns to gain more traffic.
  • The growing traffic lets you convert them into leads and make potential customers.

With that, let’s move forward to the main topic of interest. Here we go!

21 Best SEO Certification Courses to Master SEO

These are the best SEO certifications you can find. All these courses are helpful for anyone who wants to master SEO. 

So, go through them, then you can choose a course to start learning SEO now!

1. SEO Fundamentals (Semrush Academy)

Semrush SEO Fundamentals Course for Certifications

SEO Fundamentals is a free yet in-depth certification course by Semrush Academy. So, it’s prepared by a team of skilled Semrush professionals.

Moreover, it includes SEO basics perfect for anyone who wants to drive more traffic and gain customers to their sites. It covers topics for technical SEO, mobile SEO, on-page signals, SEO tips, and more.

  • Instructor: Greg Gifford
  • Duration: Variable
  • Target Audience/Users: Everyone (mostly beginners and intermediate)
  • Course Pricing: Free 
  • Facebook: @Semrush
  • Twitter: @semrush

2. All-around SEO Training (Yoast Academy)

All-around SEO Training by Yoast

If you want to master all the practical SEO skills, then start All-around SEO Training by Yoast Academy. This course offers practical tips to rank your content higher and get more visitors or customers online.

In addition, it makes you optimize your technical setup and content by avoiding costly errors. So, can go through the instructional videos, quizzes, PDF files, etc.

  • Instructor: Yoast SEO experts with Joost de Valk
  • Duration: 3 hours video (accessible for 1 year)
  • Target Audience/Users: Everyone
  • Course Pricing: Yoast SEO Premium + Academy costs $99/year (free trial).
  • Facebook: Yoast
  • Twitter: @yoast

3. SEO Essentials Certification (Moz Academy)

Moz Academy SEO Essentials Certifications

SEO Essentials Certification is a 6-part series with comprehensive and fundamental SEO lessons using Moz Pro. Also, it lets you test your knowledge with exams at the end of every section.

Moreover, this course covers everything for you to get started. Hence, you’ll get to make a competitive SEO strategy and implement newfound skills for your business online. Like keyword research, link building, page optimization, etc.

  • Duration: Around 6 to 8 hours
  • Target Audience/Users: Everyone
  • Course Pricing: The 6-part course and exam series cost $595.
  • Facebook: @moz
  • Twitter: @Moz

4. SEO 2023: Complete SEO Training (Udemy)

Udemy SEO 2023 Course

Udemy offers the SEO 2023: Complete SEO Training course with lessons for keyword research, SEO content writing, backlink SEO, link building, etc. It also gives SEO training for WordPress, so you’ll need a WordPress site to create content and optimize it for SEO.

On top of that, it comes with 31 articles, 9 downloadable resources, access on mobile/TV, etc. Plus, you’ll have to finish the assignments, and at the end, you’ll receive a certificate.

  • Instructor: Arun Nagarathanam
  • Duration: 11 hours
  • Target Audience/Users: Everyone
  • Course Pricing: It costs $84.99 and you can start with a free trial.

5. Search Engine Optimization (SEO) Specialization (Coursera)

Coursera Specialization Course

Do you want to become an SEO expert to grow your business? Then, take the Search Engine Optimization (SEO) Specialization course by UC Davis in Coursera. You’ll earn a shareable certificate after its completion.

Moreover, it contains 5 courses that you can sign up for individually. Like Introduction to Google SEO, Google SEO Fundamentals, Optimizing a Website for Google Search, etc.

  • Instructors: Rebekah May and Eric Enge
  • Duration: Approximately 5 Months
  • Target Audience/Users: Businesses with at least 2 years of experience.
  • Course Pricing: It’s a free course. But you’ve to pay if you want certification.

6. SEO Certification Course (HubSpot Academy)

HubSpot Academy

Whether you’re a marketer or content creator, anyone looking to gain SEO skills can take the SEO Certification Course. It contains free lessons, videos, and quizzes by HubSpot Academy. Also, it gives certificates in 5 different languages.

After completing this certification, you can evaluate and improve your site’s SEO. Further, add backlinks and perform keyword research to increase search visibility and performance.

  • Instructors: Rachel Sheldon and Matthew Howells-Barby
  • Duration: About 4 hours
  • Target Audience/Users: Everyone
  • Course Pricing: Free 
  • Facebook: @hubspot
  • Twitter: @HubSpot

7. SEO Training Masterclass 2023 (Udemy)

Udemy Training MasterClass

One of the best-seller certifications on Udemy, with over 88K total students, is SEO Training Masterclass 2023. It offers beginner to advanced SEO training on WordPress SEO, Yoast SEO, on-page SEO, and others.

On top of that, you’ll get to learn tools like Google Keyword Tool, Google Analytics, etc. Furthermore, it offers 86 downloadable resources, SEO exercises, and tips to master SEO.

  • Instructor: Alex Genadinik
  • Duration: 17 hours
  • Target Audience/Users: Everyone (beginners to advanced)
  • Course Pricing: This course costs $74.99.

8. Search Engine Optimization (SEO) Training Course (Simplilearn)

Simplilearn Search Engine Optimization Training Course

One of the best SEO certifications by Simplilearn is the Search Engine Optimization (SEO) Training Course. It’s an advanced course that can convert you into a full-stack SEO professional. Hence, you’ll master keyword research, analytics, and much more.

Additionally, it offers 8X higher live interactive online classes. You’ll also learn using tools like Google Keywords Trends and Search Console. 

  • Duration: 90 days Online Bootcamp. Flexible for other plans.
  • Target Audience/Users: Everyone
  • Course Pricing: It contains 3 different price options. They are Self-paced Learning ($748), Online Bootcamp ($849), and Corporate Training (flexible).

9. SEO Certification (ClickMinded)

ClickMinded Certification Course

As the name says, SEO certification is yet another one of the best SEO certifications by ClickMinded. It teaches over 8K agencies, startups, students, and entrepreneurs like you to increase your site traffic quickly.

Furthermore, it takes a final exam, after which you’ll earn a certificate. Also, it seamlessly integrates with LinkedIn, so you can show your certificate to attract employers and clients.

  • Instructor: Tommy Griffith
  • Target Audience/Users: Everyone
  • Course Pricing: You can start a free trial. Then, the SEO course costs $997.

10. Complete SEO Training (Udemy)

Udemy Complete SEO Training

Next, Complete SEO Training is yet another top SEO certification course on Udemy. Here, you’ll learn how to rank a website high on major search engines with SEO. Also, it helps you service your SEO optimization team or anyone. For that, complete its on-demand video and 45 articles.

  • Instructor: Peter Kent
  • Duration: 8 hours
  • Target Audience/Users: Mostly beginners
  • Course Pricing: $84.99

11. Advanced Search Engine Optimization Program (SkillUp)

SkillUp Advanced Program

Do you want a free course to learn basic to advanced SEO? Then, go with the Advanced Search Engine Optimization Program by SkillUp. It covers SEO topics such as content marketing, technical SEO, link building, and whatnot. Other than certification, you’ll also get exciting rewards after enrollment.

  • Duration: 36 hours (Access up to 90 days)
  • Target Audience/Users: Everyone (mostly advanced users)
  • Course Pricing: Free

12. The Complete SEO Course Bundle (ReliableSoft)

ReliableSoft The Complete SEO Guide

If you’re looking for an SEO course bundle, then go with The Complete SEO Course Bundle. This ReliableSoft course gives a stepwise SEO blueprint to improve rankings and traffic within 60 days.

Moreover, it contains 4 courses, 34 lessons, and 160 topics. The 4 courses are about complete SEO, keyword research, eCommerce SEO, and Google Analytics.

  • Instructor: Alex
  • Target Audience/Users: Everyone
  • Course Pricing: Costs $240 (Includes a 60-day money-back guarantee policy)

13. Advanced Search Engine Optimization (SEO) Certification Training (Market Motive)

MarketMotive Advanced SEO Certification Training

A complete 360-degree course on SEO concepts is Advanced Search Engine Optimization (SEO) Certification Training. This Market Motive certification covers keyword research, on-page/off-page optimization, and SEO analytics.

Furthermore, it contains 30+ hours of the self-paced video course. In addition, you can access 15+ hours of live instructor-led classes. Lastly, it lets you solve about 20 real-life projects.

  • Instructor: Matt Bailey
  • Duration: Variable (Accessible for up to 365 days)
  • Target Audience/Users: Everyone (mostly intermediate and experts)
  • Course Pricing: Self-paced Learning ($748) and Online Bootcamp ($849) plans.
  • Facebook: Market Motive
  • Twitter: @MarketMotive

14. Search Engine Optimization (SEO) Specialized Studies Program (UC Davis)

UCDavis Specialized Studies Program

Do you want SEO certification from a well-known academic institution? Then, there’s the Search Engine Optimization (SEO) Specialized Studies Program by UC Davis.

It’s an engaging online program with 4 courses for students by top SEO instructors. After course completion, you’ll get a verified US Davis Extension Specialized Study certificate.

  • Instructor: Rebekah May
  • Duration: 6 months
  • Target Audience/Users: Beginners (students)
  • Course Pricing: $3200 for the total program. $800 for a separate course.
  • Facebook: UC DavisCPE
  • Twitter: @UCDavisCPE

15. Search Engine Optimization (SEO) Course (Digital Marketing Institute)

Digital Marketing Institute Course

Another one of the best SEO certifications is the Search Engine Optimization (SEO) Course by Digital Marketing Institute. It’s a short course to help you build an SEO strategy for optimum site performance.

In addition, it contains 5 interactive modules, case studies, and practical toolkits plus templates. You’ll also get associate-level certification and free membership.

16. SEO 101 (DistilledU)

DistilledU SEO 101

SEO 101 by DistilledU is an interactive certification course with video content to master search marketing. It also contains advanced content, like analytics, mobile, and SEO tools.

Moreover, you can test your knowledge with multiple-choice tests. Then, it lets you share your achievements, like badges and scores, with the public.

  • Duration: Over 133 hours
  • Target Audience/Users: Beginners and intermediate
  • Course Pricing: It has monthly ($40) and yearly ($33) plans. There are 3 free modules for trial.
  • Facebook: SearchLoveConf
  • Twitter: @searchlove

17. The Complete SEO Guide for Beginners (Mangools)

Mangools Complete Guide for Beginners

The Complete SEO Guide for Beginners is a beginner-friendly SEO certification course from Mangools. It offers 8 courses, like SEO basics, search engines, content optimization, backlinks, analytics, and more.

Moreover, the last chapter is an SEO test to explore your knowledge. At the end of this, you’ll earn a certificate for free.

  • Duration: Around 128 minutes
  • Target Audience/Users: Beginners
  • Course Pricing: Free 
  • Facebook: @mangools
  • Twitter: @mangools_com

18. SEO Certification Course (eMarketing Institute)

eMarketing Institute SEO Certification Course

Another free course with SEO certifications is SEO Certification Course by eMarketing Institute. It gives SEO concepts like keyword research, Google rankings, link building, etc.

Furthermore, you’ll get sample questions at the end. After which, you must pass the test by scoring at least 50% to get a professional certificate. With that, you can show off your skills.

19. SEO Master Certification (Bootcamp Digital)

Bootcamp Digital Master Certification

A trustable SEO course by Bootcamp Digital is SEO Master Certification. This certification has beginner-level to advanced-level SEO concepts with many bonus courses.

Additionally, it offers downloads like templates, tips, and checklists. Also, you’ll get features like 1:1 communication with an instructor during office hours, plus monthly call sessions.

  • Duration: Over 20 hours (Access for 1 year)
  • Target Audience/Users: Everyone
  • Course Pricing: This course costs $997.
  • Facebook: @bootcampdigital
  • Instagram: bootcampdigital

20. Advanced Search Engine Optimization Course (IIMSkills)

IIMSkills Advanced SEO Course

If you want to master SEO and apply it in a real-world scenario, then start the Advanced Search Engine Optimization Course. This certification contains 4 weeks of training. After that, you can work on 4 months of paid internship that it offers. Also, it provides practical assignments and tools.

  • Duration: 4 weeks
  • Target Audience/Users: Beginners and intermediate
  • Course Pricing: The price of this course is about $180.

21. SEO Training (Bruce Clay)

Bruce Clay SEO Training

The last SEO certification on this list is SEO Training by Bruce Clay, the father of SEO. This course offers several in-depth resources like videos, tools, eBooks, etc., to master SEO at your pace. Moreover, it lets you have a live Q&A session with Bruce Clay.

  • Instructor: Bruce Clay
  • Duration: Variable
  • Target Audience/Users: Everyone
  • Course Pricing: It has different membership plans. They are Monthly Payment ($149/mo), Quarterly Payment ($395/3 months), and Yearly Payment ($1495/year).
  • Facebook: Bruce Clay, Inc.
  • Twitter: @BruceClayInc

Check the most popular online course sites to get inspiration for creating a similar site. Moreover, you can make a WordPress site using LMS plugins and LMS themes.


That’s a wrap! We’re at the end of this list of the best SEO certifications to master SEO. Hopefully, you agree with it and have found helpful courses to get the certification.

If you’re confused, then we recommend starting the courses with Semrush, the most popular SEO tool. Because it’s a free course with all the in-depth SEO fundamentals. After that, you can keep learning more SEO based on your requirements. However, all the SEO certifications are great!

In case you’re in a dilemma at any place, then comment down. We’ll try our best to solve your confusion.

Moreover, you can also go through our other helpful guides. They are the best local SEO tools and software and the best AI SEO software tools.

Lastly, follow us on Facebook and Twitter for more updates.

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