Lead Generation WordPress Plugins

Are you in search of the best WordPress lead generation plugins? If yes, then you’ve come to the right spot.

In this competitive era of marketing, tools like the lead generation plugin is a must-have while creating your website. With it, you can collect insights and information from your customers or site visitors. As a result, you can promote your products and services to them in days to come.

There are tons of WordPress lead generation plugins available in the market today. However, choosing one from many can be hectic. But don’t worry anymore! We’ve made it easier for you.

In this article, we’ll go over some of the best WordPress lead generation plugins to enhance your marketing. Let’s get started!

What is Lead Generation?

Before moving ahead, let us dive a little deeper into lead generation.

Basically, leads can be referred to as user behaviors such as signing up for emails, filling out contact forms, survey forms, and so on. That further leads to future purchases. There are various methods of collecting leads. Such as email addresses, contact numbers, chat facilities, and so on.

Lead Magnet

Similarly, “Lead Generation” is the term used in digital marketing. It’s the process of converting website visitors into potential customers or buyers. In other words, it’s the process of building trust, credibility, and interest from a specific group of people towards your company.

When your potential leads start showing interest in your company’s products and services, it somehow grows your conversion. And more conversion means more revenue.

With the right tools and proper strategies, you can draw your potential client’s interest. And that’s exactly where WordPress lead generation plugins come into play.

For example; You can create popups to make users fill in their email addresses. This way, you can notify them about your coming products and services in their emails.

You can make site visitors purchase your products and services with proper strategy. And also make aware of your new products in the prospects of future transactions. In other words, persuading people to buy while also collecting contact information for future reference is lead generation.

In fact, you can generate different types of leads. Such as making site visitors subscribe to an email newsletter, follow your social media accounts, fill out surveys, review your products, and so on. For that, you can create attractive landing pages, contact forms, email campaigns, run giveaways, contests, etc. 

With that said, let’s move on to the significance of the lead generation plugins for the WordPress site.

Why Do We Need to Use Lead Generation Plugin?

The lead generation plugin plays a significant role in generating leads. So, let’s have a look at some of the reasons why you need to use a lead generation plugin.

  • A good lead generation plugin can help you collect emails or other contact information from potential clients. That also, effortlessly.
  • With a decent lead generation plugin, you can generate a variety of conversion-optimized sign-up options. Namely lightbox popups, floating bars, scroll boxes, and many more.
  • Some lead generation plugin provides targeting options. This way, you can display popups and forms to the right user at the right moment.
  • Most of the plugins help you simplify and segment your leads. Consequently, this saves your time to arrange and organize your leads.
  • Plugins are easily integrated with email marketing services. As a result, you can run various email marketing campaigns smoothly. 

Also, do note that here lead generation plugins mean WordPress plugins that aid in the creation and growth of leads. You might also want to check our article on how to choose the best WordPress plugin

19 Best WordPress Lead Generation Plugins for 2022

Here, we’ve listed the best WordPress lead generation plugins with thorough descriptions, features, and pricing. So, you can read over each plugin to see which one is ideal for your website.

1. Bloom

Bloom-WordPress email subscription plugins

Bloom is a powerful WordPress lead generation plugin to help you improve your email list. Essentially, it’s a responsive and attractive plugin that can help you increase your email subscriber count. With this plugin, you can create beautiful and visually appealing opt-in forms. 

Moreover, it comes with 6 different design types to grow your subscriber base. They’re opt-in popups, fly-ins, and forms that can be displayed in-line, below content, or in the widget area. Additionally, you can also include the membership option to have access to your site’s premium content. 

Key Features:

  • There are over 100 templates to choose from. You can also adjust the design options to make them your own.
  • Data can be imported or exported from one site to another. This move is beneficial in terms of having backups of settings and data.
  • Choose from a variety of border design possibilities. You can also define your edge style to create creative stuff.
  • You have the option of adding as many subscriptions as you like. Bloom will look after all of your data and info.
  • Integrates seamlessly with a variety of popular email marketing platforms, including Mailchimp, Constant Contact, and others.


Bloom is a Divi-exclusive premium plugin. You can pick between two pricing schemes. It’s as follows:

  • Yearly Access: It costs you $67 per year.
  • Lifetime Access: It costs you $187 for lifetime use.

2. OptinMonster

OptinMonster Lead Generation Tool

Another powerful conversion optimization plugin is OptinMonster, for crafting a variety of lead-generating forms. Basically, it facilitates selecting the appropriate campaign types to show to your targeted customers. As a result, you can create attractive popup campaigns, email subscription forms, sticky announcement bars, and more.

In addition, you don’t need any technical experience to build and maintain pop-ups as it’s a completely user-friendly plugin. Also, it has built-in analytics capabilities for determining which op-ins are the most effective. Moreover, it gives you suggestions on how to increase your subscription count, lead generation, and sales. 

Key Features:

  • Choose from 26+ eye-catching animations and sound effects.
  • Includes multiple smart triggers to show the appropriate campaign to the right person at the right time.
  • It provides geolocation targeting. This helps you to increase conversions by running campaigns based on the location of your site visitors.
  • You can maintain multi-step campaigns to increase conversions and sales with it.
  • Provides powerful A/B Split testing to compare the effectiveness of various strategies applied to generating leads.


It’s a freemium plugin. You can download a free one directly from the WordPress.org directory. Furthermore, you might want to upgrade it to a premium version. It’ll cost you:

  • Basic: This plan costs $9 per month. You get all of the tools you need to get more leads from existing visitors.
  • Plus: It costs you  $14.25/month billed annually. It’s ideal for firms that are expanding and want to accomplish more.
  • Pro: For $20.30/month billed annually. You can switch to this plan to achieve massive results quickly.
  • Growth: Get this package for $31.85/month billed annually. It includes all the resources you’ll need to improve your conversions.

3. WPForms


WPForms is one of the most popular WordPress contact form plugins that you can use for lead generation. Basically, contact forms are an excellent approach to gathering information about potential customers. 

You can effortlessly construct any type of online form for your WordPress site with this plugin. Besides contact forms, you can also create interactive forms such as surveys, polls, and quizzes that aid in email collection and sales improvement.

Moreover, it includes a variety of lead generation templates. Such as a newsletter signup form, an online event registration form, a content entry form, and many more.

Key Features:

  • Embed signup forms anywhere you like on your website. You can include it in blog posts, pages, the sidebar, and the footer.
  • Contains instant notifications tool to respond to leads immediately and increase user engagement.
  • You can quickly design high-performance forms by using smart conditional logic.
  • It includes a signup checkbox on your contact forms to make it easier for visitors to sign up.
  • You can see all of your leads in one location, saving you time.


It’s a freemium plugin. The premium version costs you the following prices:

  • Basic: It costs you $39.50/year. You get all the essential tools to create your online form.
  • Plus: It costs you $89.55/year. This one is ideal for businesses that want to grow more.
  • Pro: It costs you $159.60/year. You’ll get everything you need to build a perfect form with this package. 
  • Elite: It costs you $209.65/year. This is the premier solution for smart business owners.

4. Thrive Leads

Thrive Leads WordPress Plugin

Thrive Leads is another popular WordPress lead generation plugin available in the market. Essentially, it allows you to construct attractive email sign-up forms and gather email addresses. Also, you can build lightbox popups, slide-ins, screen fillers, scroll mats, and other types of opt-in forms.

Moreover, it comes with a simple drag-and-drop editor for designing opt-in forms. As a result, this makes this plugin extremely user-friendly. In addition, it has a plethora of advanced targeting possibilities. This helps you create hyper-targeted and profitable mailing lists.

Key Features:

  • Includes ready-made templates that make it easy to quickly create efficient lead generating and list-building forms.
  • It allows you to serve different content to different visitors, resulting in more leads.
  • Provides in-depth statistics and analyses on which opt-in forms are the most effective.
  • Enables an A/B testing engine to know the best opt-in layout that works best for your site.
  • Use a simple shortcode to instantly add an opt-in form to the bottom of your posts.


It’s a premium plugin that costs you the following prices:

  • Yearly: This package costs you $19/month paid annually.
  • Quarterly:  It costs you $30/month paid quarterly.

5. SeedProd

SeedProd Coming Soon WordPress Plugin

SeedProd is the most advanced and user-friendly landing page builder WordPress plugin available. Essentially, it allows you to easily develop high-converting signup pages for lead generation.

Moreover, it has a built-in coming soon mode. This helps you create professional coming soon pages with an email registration form and social media icons. As a result, it helps you succeed in your newly launched site with a huge splash of leads.

Besides, it provides a lot of alternatives for collecting leads. Such as email sign-in forms, countdown clocks, call-to-action widgets, headers, and so on.

Key Features:

  • Comes with pre-made layouts, color schemes, block layouts, and font variations.
  • You can position text, photos, and other information with the frontend drag-and-drop editor effortlessly.
  • Easily increase your social media followers by including social share buttons on your landing page. 
  • It allows you to gather emails using email service providers such as Mailchimp,  CovertKit, and others.
  • Fully responsive and mobile-friendly plugin compatible with any WordPress theme.


It’s a freemium plugin. You can download the free version directly from the WordPress.org directory. The Premium version is available at the following pricing plans:

  • Basic: It costs $39.50/year for 1 site.
  • Plus:  It costs $89.55/year for 3 sites.
  • Pro:  It costs  $159.60/year for 5 sites.
  • Elite:  It costs $209.65/year for unlimited sites.

6. OptimizePress

OptimizePress WordPress Plugin

OptimizePress is another marketing WordPress plugin for lead generation. Basically, it comes with everything that you’ll need to create leads and develop your firm. Moreover, you can develop pages and funnels. This will help you expand your email list and increase sales.

Furthermore, landing or opt-in pages are the most efficient approach to growing your subscriber list quickly. This plugin facilitates you in creating attractive opt-in landing pages effortlessly. Besides, you can also create sales and offer pages, and checkout pages to grow more leads on your website.

Key Features:

  • Comes with 250+ built-in templates that are all optimized for generating leads and conversion.
  • Easily create stunning membership sites just by adding required content to the template.
  • Choose from the various designs and color schemes that are most similar to your niche to get a good start.
  • Integrated with top CRM and email service providers to bring your new leads directly to your list.
  • You can increase your average order value by using one-click upsells, downsells, and order bumps.


OptimizePress is a premium plugin that’s available at the following pricing plans:

  • Essential: This package costs you $99/year for 1 personal site.
  • Suite: You can use up to 20 personal sites at $199/year in this scheme.
  • Agency Standard: It costs you $399/year. You can use it on up to 20 client sites. Also, you can build pages and funnels for clients.

7. Hustle

Hustle Lead Generation Plugin

Hustle is a well-known WordPress lead generation plugin for growing an email list and converting site visitors. Essentially, you can also create targeted marketing popups, opt-in forms, and more. This further creates generating leads a whole lot easier. 

Hustle provides customizable look choices that can help your campaign to grow more leads. Basically, you can choose colors, layouts, animations, display conditions, etc for all your sales products.

Moreover, it includes extensive social sharing options. This not only helps you in growing your leads but also builds a good social following.  Besides, you can use this plugin to promote items, special offers, and giveaways.

Key Features:

  • You can integrate your forms, polls, and surveys inside popups and slide-ins for active lead generation.
  • It facilitates adding specific schedules such as specific days of the week, hours, custom time zone to display adverts.
  • Easily set up a variety of behavior triggers for your slide-ins and pop-ups. Such as time on page, exit intent, scroll, and many more. 
  • Activate the most popular social networks and employ floating social, widgets, and shortcodes to gain followers.
  • It has all the condition options you’ll need to reach site visitors with email opt-ins.


It’s a free plugin. However, you can upgrade to the pro version for additional functionality. Pro version costs you:

  • Personal: This package costs you $15.83/month billed at $190/year. It’s suitable for hobbyists and single-site owners.
  • Freelancer: It costs you $15.83/month billed at $190/year. It’s ideal for freelancers with up to 20 sites.
  • Agency: It costs you $15.83/month billed at $190/year. It’s suitable for freelancers and agencies with unlimited sites. 

8. Popup Builder

Popup Builder WordPress Plugin

Popup Builder is a fantastic lead generation plugin for any WordPress website. It’s a user-friendly and straightforward plugin. You can use the pop-ups for any forms, events, and conditions as per the need of the website.

Moreover, it allows you to create high-converting, promotional, and instructive popups. This helps you enhance lead generation, and boost sales while meeting your marketing goals.

Furthermore, this plugin does not require any extra coding. Simply select your chosen popup type and use it to create a miracle for your website.

Key Features:

  • Easily customize the design and appearance of your WordPress pop-up to increase brand exposure.
  • Select the appropriate and desirable opening and closing styles for your pop-ups to make them more visually appealing.
  • Integration with plugins such as Mailchimp and Aweber popup to grow your email list.
  • You can efficiently target your popup and capture users’ attention using targeting options. Such as location, URL, browser, operating system, etc.
  • It includes a Subscription Plus popup to generate leads and increase conversation rates.


It’s a free plugin. However, the free one has limited functionality. The following prices apply to upgrade to the premium version:

  • Starter: This package costs you $39.95 for 2 website licenses.
  • Business:  It costs you $89.95 for 10 websites license.
  • Agency: You can get this package at $145.95 for an unlimited websites license.

9. Icegram

Icegram WordPress Lead Generation Plugin

Icegram is another best lead generation plugin for quickly creating attractive opt-ins and call-to-actions. And further displaying them to targeted visitors and converting them into potential customers. In fact, it facilitates a split test to see which adverts work best for your targeted demographic.

Moreover, it facilitates creating an unlimited number of pop-ups of various types. Further, you can customize the pop-ups in terms of theme, location, targeting, and cookies.  In addition, it assists you in sending welcome emails to new subscribers. As well as notify subscribers automatically when new entries are published.

Key Features:

  • There are 120+ ready-to-use promotional templates, including subscription forms, special offers, and more.
  • Provides a geo-targeting option to show opt-ins based on the user’s location such as country, city, IP address, etc.
  • Contains 12 different sorts of messages available to send to grow more leads on your site. Such as popup, messenger, tabs, sticky, sidebar, and so on.
  • Keep the subscription box on your site wherever you want to collect leads. You can use the widget, form shortcode, or PHP code.
  • Show popups and other messages to existing visitors as they are about to leave your site.


It’s a freemium plugin. Furthermore, the premium plan has 2 pricing options. They are:

  • Pro: Get this plan for $67/year.
  • Max: You can choose this $147/year package for enhanced functionality.

10. Elementor Popup Builder

Elementor Popup Builder

Elementor Popup Builder is the functionality of the popular page builder Elementor plugin that’s used for lead generation. You can create eye-catching pop-ups for your site to engage your visitors, collect information, or increase purchases. In addition, it facilitates creating landing pages, slide-ins, and so on.

Moreover, you are free to make any form of popup you like as per the requirement of your WordPress site. Be it for login forms, email subscriptions, content lock and upgrades, promotions, etc. That also without the need for any technical or coding experience.

Key Features:

  • Easily tailor colors, fonts, and animations in a way that the popup design matches the theme of your site.
  • Display your popup at the appropriate time. You can set page load, scroll, click,  page Exit Intent, scroll to element, and so on.
  • Make your popup more interactive by including custom forms. Choose from 20 dedicated form fields to gain the data you need.
  • Using advanced rules, you can fine-tune your targeting. Make your popups show after a visitor has viewed a certain amount of pages.
  • Integration with popular marketing and CRM solutions like Mailchimp, HubSpot, or GetResponse.


As mentioned earlier, Elementor Popup Builder is one of the functionalities of the Elementor Pro version plugin. Once you purchase the Elementor Pro plugin, you get the popup builder too. You can get the Elementor Pro version at $49/year.

We would like to recommend you to check Elementor review to know more about it. We’ve covered it’s features, how to use. pricing and many more.

11. MailOptin

MailOptin-WordPress Email Subscription Plugins

MailOptin is a versatile lead-generating popup builder plugin. With it, you can develop and execute opt-in forms and newsletters without writing a single line of code. This further helps you gather leads and engage with them resulting in more sales.

Moreover, you can also create subscription and user registration forms with this plugin. In addition to that, you can integrate these forms into the popups. Besides popups, it also facilitates adding forms in notification bars, sidebar widgets, and so on. This provides tailored messaging, and direct call-to-action to your site visitors.  

Key Features:

  • It includes a drag-and-drop builder for creating efficient forms and email campaign designs easily.
  • Comes with responsive and beautiful pre-built email templates for your newsletters.
  • Offers Exit-intent technology to present a targeted opt-in to your visitors just as they’re about to leave your site.
  • Provides built-in analytics to help you make better decisions and improvements based on the information you’ve gathered.
  • You can schedule your newsletters to your choice. This helps to email the contents on a daily, weekly, or monthly basis to users automatically.


You can download the free version of MailOptin directly from the WordPress.org directory. For the premium version, it costs you the following prices:

  • Standard: If you want to apply for a lead on 1 site, then choose this $47.40/year package.
  • Pro: If you want automatic emails and newsletters, then get this plan for $119.40/year for 3 sites.
  • Agency: Likewise, choose this $179.40/year package if you want to have limitless sites.

12. Leadpages

Leadpages Lead Generation Plugin

Leadpages is a powerful landing page builder WordPress plugin for creating any site’s landing pages. In fact, landing pages are an effective approach to converting your site visitors into leads. 

This plugin comes with a conversion-optimized template that is equally mobile responsive to give you a good start. Also, it has drag-and-drop functionality to further personalize the landing pages. This way, you can deliberately engage your audience from the first click on your site to the final sale. 

Moreover, this plugin includes built-in conversion tracking metrics. As a result, small businesses rely on Leadpages to engage with their customers, generate leads, and accomplish purchases. 

Key Features:

  • Choose from 70+ templates to quickly build a highly converting landing page.
  • It includes a conversion toolbox that has popups, alert bars, checkout forms, and more. This helps you turn your web traffic into more leads and sales.
  • Comes with opt-in deals, fast digital file delivery, and conversion-optimized content to grow your email subscriber list.
  • You can boost your revenue with high-converting product pages, built-in checkouts, and Stripe-powered safe online payments.
  • Provide real-time tracking function. This aids in keeping track of your progress and doing unlimited split tests to improve your leads.


Leadpages is available at the following pricing packages:

  • Standard: If you want this plugin for a single site, you can get this package at $37/month billed annually.
  • Pro: It costs you $74/month billed annually. This package can be used for 3 sites.

13. Jetpack CRM

Jetpack CRM

Jetpack CRM is the simple to use customer resource management WordPress plugin built by Automattic. It’s the company behind the popular website builder platform WordPress. No doubt, it’s one of the ideal lead generation tools for growing your leads.

With this plugin, you can keep track of all of your contacts in one spot. It’s simple to manage and put into action. This way you can turn your customers into promoters. Ultimately, generating more and more leads. Besides, it includes social media integration to get your site a good following on social platforms.

Key Features:

  • A beginner-friendly plugin that’s quite easy to set up and use for lead generation.
  • Integrations with Mailchimp, Contact Form7, Aweber, and other plugins. This provides additional functionality to your site.
  • It’s compatible with security plugins like WordFence. This helps you build a secured website.
  • Provides tag option to make it easier to organize lists, label contacts, quotes, invoices, transactions, and so on.
  • You can create as many custom fields as you need for your business insights.


It’s a free plugin. However, you can upgrade to the premium version at the following pricing schemes.

  • Freelancer: It costs you $11/month billed yearly. You’ll have access to Invoicing Pro, Gravity Forms Connect, WooCommerce Connect, and more.
  • Entrepreneur:  You can get this package at the cost of $17/month billed yearly. Essentially, you get all CRM extensions as well as priority support.
  • Reseller: This package includes white-label in addition to previous functions. It costs you $5.40/month per site billed yearly. 

14. TrustPulse


TrustPulse is a social proof alert WordPress plugin for lead generation that uses the Fear Of Missing Out (FOMO) strategy. Essentially, it allows you to capture a visitor’s attention at any point during their browsing session. Furthermore, persuade them to subscribe to your newsletter or subscribe as a member.

Moreover, it tracks user activities like signups, sales, and registrations instantly. Further, it displays this action to future visitors via non-intrusive popups. Additionally, it also facilitates creating action messages. This means you can send them a personalized message asking users to click the popup.

Key Features:

  • It’s quite simple to set up FOMO notifications with no coding required.
  • Utilize FOMO to show what live visitors are doing on your site with real-time event tracking.
  • It has built-in FOMO analytics. Additionally, this helps you track your lead views as well as conversion.
  • Comes with “On Fire” social proof alerts. This helps to display the number of people who have taken action in a certain time period.
  • You can create stylish FOMO notifications that match your site with a variety of design options.


You can get the free TrustPulse directly from the WordPress.org directory. However, you can upgrade to the premium version at the following pricing schemes.

  • Basic: This package costs  $5/month. It’s suitable for small sites and bloggers.
  • Plus: You can get it at $8/month for growing businesses.
  • Pro: It costs you $15/month that includes everything you need for effective results.
  • Growth: This scheme costs you $20/month ideal for eCommerce websites and agencies.

15. RafflePress

RafflePress WordPress Plugin

One of the best WordPress giveaway plugins is RafflePress, that’s widely used for lead generation. Essentially, it’s the most user-friendly WordPress contest plugin. Moreover, it helps you to improve your email list and boost your website traffic. 

In essence, you can use this plugin to reward users with more giveaway entries to your benefit. Particularly for acts that generate leads. Such as joining up for an email newsletter, following on social media, referring a friend, and so forth.

Moreover, it includes a drag-and-drop giveaway builder as well as pre-made giveaway templates. This further assists you create a viral giveaway quickly for more lead generation.

Key Features:

  • Comes with a tracking and retargeting feature. This aids to increase purchases by retargeting people who have entered your contest.
  • Offers fraud detection function. As a result, you’ll get good organic leads that are more likely for conversion.
  • Integrated with popular email marketing services to grow and manage your email list effortlessly.
  • Facilitates adding exciting prizes on the landing pages for improved user engagement and experience.
  • It has social media integrated giveaways.  This can expand your social media following on sites like Facebook, Twitter, Instagram, YouTube, and others.


RafflePress is a freemium plugin. You can get the premium version at the following prices:

  • Plus: It costs you $39.20/year for a single site.
  • Pro: It costs you  $74.25/year for 3 sites.
  • Growth: It costs you  $139.30/year for 20 sites.
  • Ultimate: It costs you $314.30/year for unlimited sites.

16. LiveChat

LiveChat – WP live chat plugin for WordPress

LiveChat is the ultimate live chat plugin for WordPress to integrate live chat into your website. Essentially, you can provide help, answer users’ questions, create trust, and generate more leads. This provides your site visitors with the quickest and most effective way to contact your team. 

In fact, there is a high chance of conversion as you can provide immediate assistance to your customers with LiveChat. As a result, you can easily capture emails, phone numbers, and other information. Ultimately, this not only leads to more conversion and sales but also improves user experience.

Key Features:

  • Easily interacts with all popular email marketing systems to help you turn leads into customers.
  • Contains robust chat tools such as a brief look into the message, user details, file sharing, delivery status, and more.
  • Easily add your company logo, social media icons, user profiles, and more to your chatbot.
  • You can send automated greetings, ticket forms, chat on social media for enhancing the user experience.
  • Shows you your chat reports and a daily summary so you can see how well your talks are working.


LiveChat offers a 14-day free trial. Afterward, you can purchase this plugin under the following schemes:

  • Starter: It costs you $16/month billed annually suitable for small offices.
  • Team: You can get this at the cost of  $33/month billed annually for a full-time support team.
  • Business: It costs you $50/month billed annually ideal for the customer service department.
  • Enterprise: This one is an individual contract with annual billing. It’s ideal for up to 500 companies.

17. Smash Balloon

 Smash Balloon Lead Generation Plugin

Smash Balloon is the best WordPress social networking feed plugin. You can use it to increase the number of people who follow you on social media and subscribe to your newsletter.  

This plugin facilitates linking your website to your social media accounts. Then, it pulls your social media stuff and shows it on your site in nice, customizable feeds. Consequently, you can generate a good amount of leads for sales and growth.

Also, it’s a mobile responsive plugin that makes your social network feed look amazing. No doubt, it makes it quite simple to show social media content on your WordPress website.

Key Features:

  • Includes social media buttons so that users can easily subscribe, like, or follow you.
  • You can alter the social feed themes to reflect your brand’s style and personality with a few clicks.
  • Easily display many social networks feeds in WordPress without any constraints. You can include timeline feeds, hashtag feeds, photo feeds, etc.
  • Comes with an adaptive backup mechanism. This makes sure your site function well even if the social networking site is down.
  • It aids in building shoppable feeds to increase eCommerce sales and expand your business.


Smash Balloon provides separate plugins for each social media network. You can get the complete package at $299/year for unlimited sites.

18. Capture & Convert

Capture & Convert WordPress Plugin for Lead Generation

Capture & Convert is another popular lead generation plugin for generating more leads strategically. With help of this plugin, you can hide specific parts of your content. Further, you can ask users to input their email addresses in order to view them. This way, you can generate and grow your leads smartly.

Moreover, you can use this plugin to lock content anywhere on your website. With that, it also provides 5 widgets options to unlock the content. They are: email, follow, share, call to action, and floating widget. Furthermore, you can use any of these widgets as per the requirement.

Key Features:

  • Choose from a variety of pre-made templates or create your own popups for generating leads.
  • Easily align your website’s fonts, colors, and graphics to provide an improved user experience.
  • Each widget comes with a unique shortcode that you can use on any of your blog posts or web pages.
  • You can observe how visitors interact with your website with a built-in analytics function.
  • It’s compatible with both Gutenberg editor as well as conventional page editors.


You can get its free version. But it has limited functionality. So, you might want to upgrade it to the following pricing schemes:

  • Premium: It costs you $19/month and you can use it for up to 5 sites.
  • Enterprise: It costs you $49/month you can use it on as many sites as you like. 

19. Brave

Brave WordPress Lead Generation Plugin

Brave is one of the effective and user-friendly WordPress plugins for lead generation. It’s a conversion widget builder plugin. Basically, you can convert your visitors by visually creating popups, lead-generating forms, sticky bars, and sidebars. Moreover, it facilitates targeting your popups based on your site visitors’ location, device, role, etc.

Additionally, it comes with a straightforward drag-and-drop interface. This helps you to quickly create unique popups without needing any coding skills. Also, you can drag and drop 9 elements such as text, button, image, form, and more into your popups. Furthermore, you can adjust the theme to your liking.

Key Features:

  • Easily create advanced forms such as contact forms, newsletter opt-in forms, feedback forms, and so on.
  • Offers a variety of ready-made animations to make your popups visually appealing.
  • You can use shortcodes inside a Code element to display your preferred content at the desired location.
  • It keeps track of how many times a popup is viewed, clicked, or submitted. This way, you can easily determine which popup gets the most conversions.
  • Provides an option to send an automated mail to your site visitors as soon as they fill out a contact or email form.


You can download the free version of the Brave plugin directly from the WordPress.org directory. However, you can get the premium version at the following prices:

  • Pro: You can get this package at $59/year for a single website.
  • Mega: It costs you $99/year for 10 websites.
  • Ultimate: It costs you  $199/year for 100 websites.


That’s all there is to it. These are some of the most effective lead generation plugins for WordPress. We hope you find our list of the best WordPress lead generation plugins useful.

If you’re still confused about which one to choose, then we recommend the Bloom plugin for lead generation. However, if you’re looking for a more affordable solution, then go for the WPForms as it’s the freemium plugin. 

Drop a comment below if you have any other questions on any of these WordPress lead generation plugins. We’ll do our best to respond as quickly as we can.

Also, make sure to go through our detailed guide article on social media marketing and affiliate marketing

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